| The brand FingerTec was born in 2000, with a visionary objective of bringing the then high-tech fingerprint technology normally used by government sector into a technology that is viable, affordable and reachable by mass commercial market. Its first 5-year plan was dedicated to the R&D incubation, mainly targeted in improving the fingerprint matching algorithm, the product’s robustness and user-friendliness; in short to provide fundamentals for the brand to soar high when it was launched. Within those 5 years, FingerTec had won 3 international awards as recognitions for its technology advancement.
In 2005, FingerTec embarked on the next 5-year plan, which focused more on worldwide market expansion. The plan deployed new branding concepts and strategies, which included product D-I-Y, Internet support & marketing, while continuing its efforts to improve the R&D. The result was stunning; elevated FingerTec as one of the most recognized biometric brands in the world in a short period of time. With all the above mentioned elements, FingerTec managed to spread its wings fast and far, doubling its sales every year with its products presence in around 100 countries within the past five years. |
