FingerTec Newsletter Vol: 01 Year: 2013 | Itqan Introduces FingerTec at IFSEC & OSH ARABIA 2012

Global News (Asia)

Saudi

05/01/2013

Itqan Introduces FingerTec at IFSEC & OSH
ARABIA 2012

By Mr. Benacer Douadi, Sales Manager (Middle Eastern/African Region), FingerTec Worldwide

Itqan representatives dealing with potential inquiries at the exhibition.

Arabia's International Security, Fire & Protection, Safety & Health Exhibition (IFSEC & OSH Arabia) was launched in 2011 and has since expanded to include roughly a hundred different exhibitors from various industries. FingerTec’s authorized distributor, Itqan International, introduced the brand at this year’s event held in Riyadh International Convention & Exhibition Center (RICEC) from 9-11 December 2012.

IFSEC & OSH Arabia was held in partnership with the 15th International Conference and Exhibition for Industrial Security. Attendees included managers, directors and consultants responsible for safety and security in commercial sectors, local fire and security installers, distributors, manufacturers, systems designers, consultants and value-added resellers as well as representatives from Government bodies such as the Public Security Department, Civil Defence General Directorate and Customs/Excise.

The open-concept booth bode well during the 3-day exhibition as it gave the many visitors a chance to sit down and discuss the FingerTec brand face to face with the representatives from Itqan International. This made it easier for them to actually touch and get a feel for the products, as well as drawing clear comparisons with the variety of different local and international exhibitors. Overall, FingerTec’s debut at IFSEC & OSH Arabia was largely successful in drawing interest and creating brand awareness.

Itqan International has been a FingerTec representative in Al-Khobar, Saudi Arabia since 2009, and has since focused and equipped itself with an expert team in technical and marketing departments.

The products displayed at the booth.